Whether you're an industry professional or a tech enthusiast, this podcast series offers a rare glimpse into the minds of two thought leaders shaping the future of multifamily housing.
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they unpack one of the most critical drivers of performance in modern property operations: control of your data flow. In today’s multifamily tech stack, data moves across multiple systems—but operators often don’t control how it flows; instead, fragmented vendor-controlled integrations often do.
In this episode, Kerry and Jimmy explore the power shift that occurs when operators take ownership of their integrations. They break down how controlling data pipelines unlocks real-time visibility, improves accuracy across marketing and leasing workflows, and enables smarter, faster decision-making. From eliminating data silos to reducing dependency on third-party constraints, the conversation highlights why an integration strategy has become just as important as the systems themselves.
Kerry and Jimmy’s Words of Wisdom: “The systems don’t matter if you don’t control how they connect. The real power isn’t in the software—it’s in the flow of data between it. When integrations are fragmented, your visibility is limited, your decisions are delayed, and your operations become reactive. But when you own the way data moves across your ecosystem, everything changes—workflows become seamless, and your digital service becomes more robust. In today’s environment, controlling your data flow isn’t just a technical advantage—it’s a competitive one.”
Resources: Uniquely curated integrations built for simplifying data.
Kerry W. Kirby is a renowned entrepreneur, technology innovator, and philanthropist. He is the founder and CEO of 365 Connect, the leading innovator in AI-driven marketing, leasing, and resident engagement platforms for multifamily communities across the globe. Executing on a progressive vision of creating leading-edge products and services, Kerry has won more technology awards than any other company in his home state, as well as the industry he serves.
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Jimmy Lancaster is one of the most well-known engineers on the Silicon Bayou, specializing in custom software development. He specializes in building high-performance teams that deliver results and exceed expectations. He is the Chief Product Officer of 365 Connect, a global leader in providing the most advanced automated marketing, leasing, and resident engagement platform for multifamily housing communities.
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