Whether you're an industry professional or a tech enthusiast, this podcast series offers a rare glimpse into the minds of two thought leaders shaping the future of multifamily housing.
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they unpack how zero-touch has evolved from a buzzword into a core expectation shaping the modern renter experience. Today’s renters aren’t looking for faster follow-ups or more communication—they expect instant answers, transparent pricing, and the ability to move forward without friction, delays, or dependency on office hours.
In this episode, Kerry and Jimmy break down why assisted workflows no longer meet renter expectations and how every manual handoff introduces friction that erodes trust and intent. They explore how zero-touch experiences mirror how renters already live digitally—self-directed, on-demand, and uninterrupted—while revealing why communities that fail to adapt feel slow and outdated before a tour ever happens.
Kerry and Jimmy’s Words of Wisdom: “Zero-touch isn’t about eliminating human connection—it’s about eliminating friction. Renters don’t want to be managed through a process or wait on handoffs and office hours; they want to move forward instantly, on their own terms. And in a world shaped by on-demand digital experiences, the communities that deliver zero-touch execution aren’t just more efficient—they’re the ones earning trust, maintaining momentum, and winning the decision before a tour ever happens.”
Resources: Transform the leasing experience with automated delivery.
Kerry W. Kirby is a renowned entrepreneur, technology innovator, and philanthropist. He is the founder and CEO of 365 Connect, a global leader in providing the most advanced automated marketing, leasing, and resident engagement platform for multifamily housing communities. Executing on a progressive vision of creating leading-edge products and services, Kerry has won more technology awards than any other company in his home state, as well as the industry he serves.
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Jimmy Lancaster is one of the most well-known engineers on the Silicon Bayou, specializing in custom software development. He specializes in building high-performance teams that deliver results and exceed expectations. He is the Chief Product Officer of 365 Connect, a global leader in providing the most advanced automated marketing, leasing, and resident engagement platform for multifamily housing communities.
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